On Tuesday, May 19, Sava Centar became a meeting point for music, fashion and urban culture. The well-known Serbian rapper Nucci held a concert where he premiered his new album, “Dve Barbike”, while also showing that a live performance today can be much more than...
Boggi Milano’s new campaign takes us straight to the Mediterranean, where time slows down, elegance becomes natural and style feels completely effortless. Inspired by a journey between Pantelleria and wild Sardinia, the “La Vacanza” campaign presents not only a new collection, but also an atmosphere...
Timberland’s new Spring/Summer campaign brings attention back to one of those styles that never really went out of fashion, it was simply waiting for the right moment to make a major comeback. This time, at the center of the story is the iconic Boat Shoe, presented...
Minimalism is no longer quiet. In the new Liu Jo Spring/Summer 2026 collection, it gains energy, character and a confident shine, turning into a style that does not ask for attention, but always gets it. This season brings a precisely balanced relationship between subtlety and expression....
There are brands that chase trends, and then there are those that simply ignore them and endure. For more than a century, Lyle & Scott has been playing the second game, somewhere between sport, music and clean, understated style. For Spring/Summer 2026, the Legacy collection remains...
Fashion Company has introduced its first digital AI campaign for its regional multibrand concept Fashion&Friends, a project that brings together fashion, technology and contemporary visual expression. The campaign opens a new chapter in the way fashion content is created, presented and experienced, offering an aesthetic...
The new men’s collection brings sneakers that combine the brand’s signature comfort with everyday functionality. UGG®, the global lifestyle brand from Southern California, presents its new men’s sneaker offering for Spring 2026, designed for those who want the comfort the brand is known for, but in...
The new Levi’s® Spring/Summer 2026 collection celebrates a style that does not choose just one side. Instead of clear rules and predefined combinations, the season brings a wardrobe that connects opposites: grunge and preppy aesthetics, 1990s nostalgia and contemporary cuts, relaxed silhouettes and carefully shaped...
At the end of April, Galerija Belgrade became home to a new Superdry store, a space dedicated to everyone who loves fashion that does not feel overly planned, but always has character. The new store brings the recognizable Superdry blend of urban style, comfortable cuts...
If there is one aesthetic that perfectly balances the fast pace of the city with effortless style, it is DKNY. This May, that recognizable New York spirit is moving straight to Ušće Shopping Center, bringing with it an experience that goes beyond classic shopping. From May...
