September 23rd, 2025, Milan, Italy - Are you ready to play? It’s time for the game of Diesel – is it real, or a trick of the eye? Inside out, or outside in? What are the details, the disruption? Keep your eyes on the prize:...
In the beautiful garden of the British Ambassador’s residence in Serbia, the fashion event “Fashion Show SUPERDRY – United Kingdom in Serbia” took place, organized by the British Embassy, Fashion Company, and the Fabrika agency. The highlight of the evening was the runway show of the...
On September 18, the newly relocated and expanded Tommy Hilfiger store, located on the ground floor of Ušće Shopping Center, hosted an exclusive event to present the new Fall/Winter 2025 collection titled “The Hilfiger Racing Club.” Guests were welcomed into a carefully designed store environment, filled...
The multi-brand concept XYZ unveils its new Fall/Winter 2025 campaign, titled “À Deux.” Shot at some of Paris’s most iconic landmarks – from the Eiffel Tower and Arc de Triomphe to the Pont Alexandre III – the campaign seeks to capture an emotional and aesthetic...
Following last year’s unforgettable takeover of Belgrade, where HUGO brought together hundreds of Gen Z trendsetters under one roof, the brand raised the bar even higher in 2025. This time lighting up the Adriatic coast, the city of Split transformed into the epicenter of fashion,...
Summer.Where the sun leaves its mark on the skin, and the sea washes away the footsteps.Where time stands still, and every moment lingers a little longer. The La Piscine campaign takes us into a world where summer is more than just a season—it’s a feeling. It’s...
The summer season is more than just fashion; it’s a feeling, a way of life, and a time when we all want to feel free, relaxed, and authentic. Summer 2025 in fashion brings a blend of casualness and luxury, with pieces that tell a story...
Movem Fashion which represents the BOSS brand in Serbia, is proud to announce the opening of the first BOSS store in Novi Sad, marking another milestone in the BOSS brand’s growing presence in Serbia. Located in the Promenada shopping center, the new 250m² store embodies...
The new spring campaign, "Gran Ventura", brings a fashion story inspired by the winds of Fuerteventura, an island known for its rugged landscapes, endless horizons, and untamed spirit. This campaign is an invitation to explore, step out of your comfort zone, and embark on a...
The latest XYZ ad campaign for Spring/Summer 2025, titled Back to the Roots, takes us to the heart of Fuerteventura, one of the most impressive gems of the Canary Islands, where nature and fashion intertwine, celebrating simplicity, authenticity, and the natural beauty brought by the...
