Following its inspiration for the “Summer Dreaming” campaign, FASHION & FRIENDS, the most recognizable multibrand store in the region, made its way to the iconic American Hamptons resort. It’s not a coincidence, because when it comes to elegance in the summer season, it’s rarely what brings a stronger “wow” effect from a hyper-elegant mix of ice pastels, off white color pallets and perfectly patinated texts. When it comes to materials, naturally pleasant fabrics have a primacy and the fits can be described as the closest classic in styling.

Instead of sleeping in the middle of the night, we offer you the finest stylish variants for daydreaming from the collection of brands such as Replay, Diesel, Tommy Jeans, Guess, Levi’s, Manila Grace, Scotch & Soda, Liu Jo, Calvin Klein jeans and others.

CREDITS:

Styling:

FASHION&FRIENDS

Creative director:

Jasenka Stekić

Models:

Martina Segedi @ FOX agency

Jakov Đorđević @ FOX agency

Special thanks to:

WANNABE media