{"id":7451,"date":"2017-08-03T09:55:04","date_gmt":"2017-08-03T09:55:04","guid":{"rendered":"https:\/\/www.fashioncompany.rs\/?p=7451"},"modified":"2017-08-03T09:55:04","modified_gmt":"2017-08-03T09:55:04","slug":"introducing-the-guess-jeans-fall-2017-advertising-campaign","status":"publish","type":"post","link":"https:\/\/www.fashioncompany.rs\/en\/introducing-the-guess-jeans-fall-2017-advertising-campaign\/","title":{"rendered":"INTRODUCING THE GUESS JEANS FALL 2017 ADVERTISING CAMPAIGN"},"content":{"rendered":"<p>[IMG][\/IMG]<br \/>\n[CONTENT]<br \/>\nThis Fall, GUESS is proud to introduce Cuban Mexican American multiplatinum chart topping singer\/songwriter, Camila Cabello as the face of the GUESS Jeans Fall 2017 advertising campaign alongside model, Alex Dellisola.  On the heels of releasing her hit debut solo single \u201cCrying In The Club\u201d , Camila\u2019s career continues to soar with the launch of her being featured as the star of GUESS\u2019 latest iconic GUESS campaign. Taking inspiration from GUESS\u2019 roots and all-American style, the iconic black and white campaign reflects GUESS\u2019 rich denim heritage that has characterized the brand for the past several decades. <\/p>\n<p><a href=\"https:\/\/www.fashioncompany.rs\/en\/aktuelnosti\/camila-cabello-zvezda-jesenje-guess-jeans-kampanje\/attachment\/guess-jeans-fw17_f16\/\" rel=\"attachment wp-att-7446\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/uploads\/2017\/08\/GUESS-JEANS-FW17_F16.jpg\" alt=\"\" width=\"800\" height=\"537\" class=\"aligncenter size-full wp-image-7446\" \/><\/a><\/p>\n<p>\u201cI couldn\u2019t be more excited to partner with GUESS on this incredible campaign,\u201d shares Cabello.  \u201cI\u2019ve grown up loving their aesthetic and not in my wildest dreams did I ever think I\u2019d be lucky enough to be a part of it,\u201d she continued.<\/p>\n<p>Art directed by Paul Marciano, Chief Creative Officer for GUESS?, Inc., and shot by fashion photographer Tatiana Gerusova in the desert of Palmdale, California, the campaign captures an amorous couple on the road looking for passion and excitement, serving as a backdrop capturing GUESS\u2019 heritage through 90\u2019s logo mania tee\u2019s and oversized denim jackets.  The dominance of denim evokes the free-spirited era of quintessential GUESS ad campaigns. <\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/UyegpFYZ-_s?rel=0&amp;controls=0&amp;showinfo=0\" width=\"768\" height=\"432\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>The Fall women\u2019s wear assortment offers a denim heavy mixture of silhouettes in the form of oversized jackets, high-waisted skinny jeans, cut-off shorts and push-up bustier tops.  Faux fur makes a statement this season in multi-colored and leopard printed jackets adding flair to any subdued outfit. A resurgence of vintage inspired logo tank\u2019s and tee\u2019s make another appearance this season as they continue to remain a key part of GUESS\u2019 roots. For the GUESS Guy, oversized varsity jackets, quilted bombers, faux leather moto\u2019s and faux-shearling coats are the key outerwear styles of the season.   Acid wash and distressed denim play a prominent role in Fall\u2019s offering, adding a bit of edge to the delivery and is offered in a variety of silhouettes including jeans and jackets.  <\/p>\n<p><a href=\"https:\/\/www.fashioncompany.rs\/en\/aktuelnosti\/camila-cabello-zvezda-jesenje-guess-jeans-kampanje\/attachment\/guess-jeans-fw17_f12\/\" rel=\"attachment wp-att-7447\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/uploads\/2017\/08\/GUESS-JEANS-FW17_F12.jpg\" alt=\"\" width=\"800\" height=\"940\" class=\"aligncenter size-full wp-image-7447\" \/><\/a><br \/>\n[\/CONTENT]<\/p>","protected":false},"excerpt":{"rendered":"<p>This Fall, GUESS is proud to introduce Cuban Mexican American multiplatinum chart topping singer\/songwriter, Camila Cabello as the face of the GUESS Jeans Fall 2017 advertising campaign alongside model, Alex Dellisola.  On the heels of releasing her hit debut solo single \u201cCrying In The Club\u201d , Camila\u2019s career continues to soar with the launch of her being featured as the star of GUESS\u2019 latest iconic GUESS campaign. Taking inspiration from GUESS\u2019 roots and all-American style, the iconic black and white campaign reflects GUESS\u2019 rich denim heritage that has characterized the brand for the past several decades.<\/p>\n","protected":false},"author":1,"featured_media":7445,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[172],"tags":[420,91],"class_list":["post-7451","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktuelnosti","tag-fw17","tag-guess"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>INTRODUCING THE GUESS JEANS FALL 2017 ADVERTISING CAMPAIGN - FashionCompany Corporate Site<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fashioncompany.rs\/en\/introducing-the-guess-jeans-fall-2017-advertising-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"INTRODUCING THE GUESS JEANS FALL 2017 ADVERTISING CAMPAIGN - FashionCompany Corporate Site\" \/>\n<meta property=\"og:description\" content=\"[:en]This Fall, GUESS is proud to introduce Cuban Mexican American multiplatinum chart topping singer\/songwriter, Camila Cabello as the face of the GUESS Jeans Fall 2017 advertising campaign alongside model, Alex Dellisola. On the heels of releasing her hit debut solo single \u201cCrying In The Club\u201d , Camila\u2019s career continues to soar with the launch of her being featured as the star of GUESS\u2019 latest iconic GUESS campaign. Taking inspiration from GUESS\u2019 roots and all-American style, the iconic black and white campaign reflects GUESS\u2019 rich denim heritage that has characterized the brand for the past several decades. 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