{"id":15435,"date":"2019-05-13T07:04:39","date_gmt":"2019-05-13T07:04:39","guid":{"rendered":"https:\/\/www.fashioncompany.rs\/?p=15435"},"modified":"2019-05-13T07:07:51","modified_gmt":"2019-05-13T07:07:51","slug":"hailey-bieber-u-levis-501","status":"publish","type":"post","link":"https:\/\/www.fashioncompany.rs\/en\/hailey-bieber-u-levis-501\/","title":{"rendered":"HAILEY BIEBER IN LEVI\u2019S\u00ae 501\u00ae"},"content":{"rendered":"

CELEBRATING THE 501\u00ae, CUSTOMIZATION AND FESTIVAL SEASON<\/em><\/p>\n

\u00a0<\/strong><\/p>\n

The most iconic, the most collectable, the most sought after, the most popular, the most lived in\u2026 the Levi\u2019s \u00ae 501\u00ae.<\/p>\n

 <\/p>\n

In 1847, Levi Strauss immigrated to the U.S. and when the news of the California Gold Rush hit in 1853, he manifested his destiny and moved to San Francisco. He started a dry goods business and in 1873 went on to create one of the most iconic articles of clothing ever made — the 501\u00ae. Constructed before the invention of the zipper, the signature button fly is a key detail that defines 501\u00ae jeans\u2014the perfect union of function and style.<\/p>\n

 <\/p>\n

Every year on May 20th, 501\u00ae Day, Levi\u2019s\u00ae celebrates the birthday of the original blue jean, turning 146 years old this year! Levi\u2019s\u00ae is kicking off the celebration early with none other than Hailey Bieber. \u201cHailey embodies that authentic and optimistic self-expression we felt represented the broad appeal of the 501\u00ae jean.\u201d<\/em> ~Jennifer Sey, Chief Marketing Officer Global Brands, Levi Strauss &Co.<\/p>\n

 <\/p>\n

From the beginning of the 501\u00ae celebrations in May, through to the festival season in June and July, Hailey reimagines her 501\u00ae shorts and jeans with hits of neon — everything from the 501\u00ae Original, to the 501\u00ae Skinny, to Levi\u2019s\u00ae Authorized Vintage. You\u2019ll see the iconic Levi\u2019s\u00ae back patch reimagined in a variety of neon colors, choose your favourite and make a statement with your favourite 501’s\u00ae at the Levi’s Tailor Shop.<\/p>\n

 <\/p>\n

\u201cI think it\u2019s probably the most iconic piece of clothing there is – I remember how amazing the fit was on my first pair. They\u2019ve been my favorite ever since.\u201d<\/em> ~ Hailey Bieber<\/p>\n

\"\"<\/p>\n

From its origin as a functional work garment to its prominence as a fashion statement, every 501\u00ae jean tells a story. It\u2019s been a style of choice for some of pop culture\u2019s most beloved figures — the rebellious James Dean and the iconic Marilyn Monroe — as well as a highly sought-after vintage find.<\/p>\n

 <\/p>\n

\u201cShe\u2019s one of the most authentic and loved girls in fashion, so who better to put in one of fashion\u2019s most iconic products?\u201d <\/em>~Karyn Hillman, Chief Product Officer Global Brands, Levi Strauss &Co.<\/p>\n

@Levis <\/strong><\/p>\n

#501Day<\/strong><\/p>\n

#501forFestival<\/strong><\/p>\n

#LiveInLevis<\/strong><\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

CELEBRATING THE 501\u00ae, CUSTOMIZATION AND FESTIVAL SEASON \u00a0 The most iconic, the most collectable, the most sought after, the most popular, the most lived in\u2026 the Levi\u2019s \u00ae 501\u00ae.   In 1847, Levi Strauss immigrated to the U.S. and when the news of the California…<\/p>\n","protected":false},"author":3,"featured_media":15436,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"gallery","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[172,149],"tags":[94,665,128],"class_list":["post-15435","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-aktuelnosti","category-blog","tag-hailey-baldwin","tag-levis-501-day","tag-levis","post_format-post-format-gallery"],"yoast_head":"\nHAILEY BIEBER IN LEVI\u2019S\u00ae 501\u00ae - FashionCompany Corporate Site<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fashioncompany.rs\/hailey-bieber-u-levis-501\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[:sr]HAILEY BIEBER U LEVI\u2019S\u00ae 501\u00ae [:en]HAILEY BIEBER IN LEVI\u2019S\u00ae 501\u00ae [:] - 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